New bars & restaurants in El Paso County

Every bar, restaurant and liquor store in El Paso County files with the Texas Alcoholic Beverage Commission before it opens. Soft Open sends each filing to a small number of commercial insurance agents the morning it goes public, with the owner, venue history, the owner's other locations and the policies to pitch.

12new venues a month
15filed or approved in the last 30 days
91established venues renewing in 90 days
28%brand-new businesses

68% are new owners taking over a location, 86% serve alcohol on site, and 2% come from owners who already run another licensed location. Each new venue typically needs about 10 lines of coverage, from liquor liability to workers' comp.

Recent filings in El Paso County

Names are hidden here. Members see the full owner, address, venue history and contact details.

2 of 2 seats open in El Paso County

Growth county: $49/month founding price for our first 10 paying agencies (regular $79). 14-day free trial, monthly plans cancel anytime.

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El Paso County questions

How many new bars and restaurants open in El Paso County?

About 12 new licensed venues a month on average, from Texas Alcoholic Beverage Commission records (12-month average). 15 filed or were approved in the last 30 days.

Where do El Paso County liquor license leads come from?

Public Texas Alcoholic Beverage Commission filings, pulled every morning. Each lead is grouped by location, checked against the address's license history, matched to the owner's other locations, and comes with the policies to pitch and a ready-to-send letter.

How many insurance agents get El Paso County leads?

At most 2 agencies on Soft Open. 2 seats are open right now.

What does it cost?

El Paso County is a Growth county: $49/month at the founding price (regular $79), with a 14-day free trial.

Other Texas counties

Harris County · Dallas County · Tarrant County · Bexar County · Travis County · Hidalgo County · Collin County · Denton County · Montgomery County · Williamson County · Fort Bend County · Bell County · All Texas counties

See the full El Paso County stats dashboard →